www.reviveandalignpilates.com · 20 pages audited · 2026-08-12
Your weakest front is Site audit (63/100, critical) — the fix order starts there, not where it's comfortable.
1 of 20 audited pages carry a launch-gating blocker — those pages are dead weight until it's fixed.
Your money pages are broken where it counts (site CRO 45/100 across 20 pages, high-intent weighted 3×).
The entity layer is half-built (40/100) — recognizable, not yet authoritative.
SEO, AEO, CRO, Entity and Content actions merged and ranked by severity. Checks marked heuristic in the underlying audits detect the attempt, not the quality.
| Priority | Area | Fix | Pages | Source |
|---|---|---|---|---|
| critical | Critical | Resolve: Thin / low-information content Below the depth that ranks or gets cited, and adds no information gain — fails twice (LLMs self-generate generic content; humans ignore it). | 1 | Diamante Information Gain; Google HCU; KB §9 |
| high | AEO | Add: Attributed expert quote ("Name, Title, says…") Quotations were the strongest GEO tactic for citation visibility (+41%, the only causal evidence). Caveat: 2,249 edit-tests (2026) put expert endorsements near-bottom for AI-RANKER relevance — treat quotes as a citation/trust lever, not a ranking lever. | 20 | Princeton/GT GEO, KDD 2024; DEJAN Jul 2026 (conflict — KB §32) |
| high | AEO | Add: Comparison table or structured list Comparison tables and listicles are the highest-cited formats in AI answers, and 'best-of' list framing was the single highest win-rate edit (38.4%) across 2,249 AI-ranking tests. | 19 | Wix AI Search Lab / Digital Bloom 2026; DEJAN Jul 2026; NP Digital Jul 2026 |
| high | AEO | Add: Answer-first opening (self-contained answer in the first ~100 words) 44.2% of AI citations come from the first ~30% of a page; lead with a 40–60 word extractable answer. | 1 | Kevin Indig / Growth Memo, Mar 2026 |
| high | SEO | Remove: Hidden text / cloaking signals Text hidden via display:none / font-size:0 / off-screen positioning is a classic cloaking/spam signal. (Low-confidence heuristic — verify it isn't legitimate accessible-hidden UI.) | 2 | Google spam policy (hidden text & cloaking) |
| high | CRO | Fix: Clear value proposition Failing on 20 of 20 audited page(s) (clarity). | 20 | CRO heuristics (NN/g · Baymard · CXL) |
| high | CRO | Fix: Social-proof numbers / logos Failing on 20 of 20 audited page(s) (trust). | 20 | CRO heuristics (NN/g · Baymard · CXL) |
| high | CRO | Fix: Security / credibility cues Failing on 20 of 20 audited page(s) (trust). | 20 | CRO heuristics (NN/g · Baymard · CXL) |
| high | CRO | Fix: Privacy + Terms links Failing on 20 of 20 audited page(s) (trust). | 20 | CRO heuristics (NN/g · Baymard · CXL) |
| high | CRO | Fix: CTA focus Failing on 19 of 20 audited page(s) (action). | 19 | CRO heuristics (NN/g · Baymard · CXL) |
| high | CRO | Fix: Guarantee / risk reversal Failing on 19 of 20 audited page(s) (trust). | 19 | CRO heuristics (NN/g · Baymard · CXL) |
| high | CRO | Fix: CTA early in page Failing on 19 of 20 audited page(s) (action). | 19 | CRO heuristics (NN/g · Baymard · CXL) |
| high | CRO | Fix: Scannable layout Failing on 10 of 20 audited page(s) (clarity). | 10 | CRO heuristics (NN/g · Baymard · CXL) |
| high | Entity | Create a Wikidata entry The entity backbone — free, and the highest-leverage AI-grounding signal. | KB §10 | |
| med | AEO | Add: Question-format H2/H3 headings Question headings match how people prompt AI and lift citation vs label-style headings. | 3 | Evertune 2026 |
| med | SEO | Add: Descriptive <title> (~15–65 chars) The title is the #1 on-page relevance signal and the AI/SERP display line; lead it with the primary term. | 5 | KB §12 Pareto placement |
| med | AEO | Add: Visible, recent "last updated" date AI-cited pages skew ~26% fresher and ChatGPT is recency-biased — but the citation lift is query-intent-dependent: strong for time-sensitive / commercial topics, weaker for evergreen / definitional content. Refresh ~every 2 months with a visible date where recency matters; don't force a fake update on genuine reference pages. | 2 | Ahrefs 2025 / Seer 2025; SIGIR 2026 + Martinez survey — conditional (KB §34) |
| med | SEO | Fix: duplicate H1 headings across pages Duplicate H1s blur each page's primary topic for parsers and readers. | 20 | KB §12 Pareto placement |
| med | AEO | Add: Named author (byline / author schema) E-E-A-T: an attributable human author (visible byline or Person/author schema) is a core trust signal for both Google and AI grounding; anonymous content reads as content-farm output. | 20 | Google E-E-A-T guidelines; KB §6/§20 (named-author content earns AI citations) |
| med | AEO | Add: Sections open with a self-contained answer Each section should open with a sentence that answers its heading and stands alone (no unresolved 'this/that/above'). Answer-first passages carrying their own headings are the one causally-proven on-page sub-tactic — this is NOT content-chunking. | 1 | KDD 2024 / KB §29; Zyppy Self-Contained Passages 8.0, May 2026 |
| med | SEO | Refresh 18 stale page(s) (>2 months old) AI-cited pages skew ~26% fresher and ChatGPT is recency-biased; refresh content and bump the visible date roughly every 2 months. | 18 | Ahrefs 2025 / Seer 2025; KB §5 |
| med | AEO | Add: Leads with original / first-party data (Information Gain) Original data is the moat — necessary for citation, not sufficient alone. The winning FORM is a comparison benchmark answering 'which is best': primary research is only ~2.7% of AI-cited pages but earns 3.3× the citation density, and nearly all of it is benchmarks. | 20 | Diamante 'Get Found' ~Dec 2025 & KB §9; Indig/Growth Memo Jun 29 + Jul 6 2026 |
| med | Entity | Create/link profiles: LinkedIn, Wikidata, Crunchbase, YouTube, Google Business Consistent third-party profiles anchor the entity and are where AI looks for corroboration. | KB §10/§14 | |
| low | SEO | Add: Meta description present (~70–160 chars) Controls the SERP/AI preview snippet; a missing one cedes the framing to the engine. | 10 | KB §12; Cyrus Shepard preview-control |
| low | Entity | Add: Organization schema with sameAs (entity signals) Entity verification gates whether citations 'stick' (and drives rich results). Keep schema — just not as a citation trick. | 19 | KB Entity Layer §10 |
Experience · Expertise · Authoritativeness · Trust — Google's Quality-Rater vocabulary. There is no single E-E-A-T score (Google says so): four separate readouts. Experience & Expertise are detected-signal checklists — we see the signal, not the substance.
{"@type":"Person","name":"…","url":"https://…/about/jane","sameAs":["https://linkedin.com/in/…"]}{"@type":"Person","name":"…","url":"https://…/about/jane","jobTitle":"…","sameAs":["https://linkedin.com/in/…"]}{"@type":"Organization","name":"…","url":"https://…","sameAs":["https://…"]}{"@type":"Offer","price":"29.00","priceCurrency":"USD","priceSpecification":{"@type":"UnitPriceSpecification","unitText":"MONTH"}}How to earn authority off-site — ranked quick-wins first. For AI visibility, brand mentions & earned media beat raw backlinks; these are link-earning moves (editorial only), not link-building.
Measured: on-page SEO/AEO signals across the crawled pages (blockers cap scores), conversion heuristics, entity presence (Wikidata/Wikipedia/schema/profiles). Not measured in this run: live AI-citation share (requires a tracking run across ChatGPT/Perplexity/Gemini/AI Overviews), real Core Web Vitals (optional PSI run), and backlink/authority data. Every check cites a source; scoring model per the SEO/AEO knowledge base v2.6.
Prepared by AEO Studio · 2026-08-12